I've owned a Vitamix, and yes, it was a tank. It was also big and clunky and took up a lot of room on my countertop. I bought this unit direct from Euro Pro knowing that it would only blend about 80% as well as a Vitamix but that it would be more compact and versatile. I was a little apprehensive about buying Ninja / Euro Pro products, especially from Euro Pro directly, because of all the customer service and durability nightmares I have heard. All I can say is that apparently people aren't careful with these machines, expect too much from customer service or both.

I am very happy with this item. The only negative thing is the packaging, it was in just a envelope and could be easy broken it shipment, because the envelope had a "RIP" in it from What i guess is the shipment damage, But the disc itself was fine. I suggest maybe putting a thin piece of cardboard of thick paper inside to keep it from "bending" so easy. Other then that I am Very happy with the item.